About Jay Jays

At Jay Jays we're all about having a good time and not taking life too seriously! Jay Jays strives to be a fun, trendy, youthful brand primarily focusing on offering casual clothing and accessories. What started as just one denim warehouse back in the early 90's, has transformed to 200+ stores across Australia and New Zealand! Jay Jays is a key brand within the Just Group, a prominent Australian retailer with a strong presence in both Australia and New Zealand. The Just Group encompasses five renowned brands—Just Jeans, Jay Jays, Portmans, Jacqui E, and Dotti—and operates over 700 stores across the region.

About the Role 

We are looking for a fashion loving, creative and sociable Social Media Coordinator to join the Jay Jays Marketing team! Reporting into the Marketing Manager, and working alongside the Marketing Coordinator, you will be responsible for creating engaging content to drive our social media strategy, delivering on brand and communication goals, increasing followers, reach, engagement and conversion. This role is full time based at our Support Office on St Kilda Rd.

Responsibilities

• Work with the Marketing Team to develop and evolve the social media content and strategy 
• Explore and implement new ways to leverage social media channels to increase brand awareness, sales and drive traffic to our website and stores
• Research, Plan and Produce creative for use on all social media channels
• Create social media advertising campaigns that deliver on specific brand and tactical objectives
• Coordinate and implement the content for our social channels TikTok, Instagram and YouTube
• Provide weekly and monthly summary reporting and insights on the brand’s social media performance
• Contribute to wider digital marketing initiatives, including email marketing campaigns (EDMs) and influencer collaborations.

Skills & Experience

• You have demonstrated experience in social media, even on your own channels 
• Tertiary education in a marketing-related field would be ideal  
• You are passionate about the Jay Jays customers’ wants and needs, the brand and product range
• Strong organisational, attention to detail and time management skills
• Deep interest in social platforms (Instagram, TikTok, Facebook) and their trends
• Demonstrated experience in image and video editing software (e.g. Adobe Photoshop/Illustrator/InDesign/PremierPro) and social media advertising platforms
• Exposure to Meta Business Suite, creating paid ads and capcut desirable

Perks

• Generous discount to be used across all of our 7 brands, and access to our sample sales
• Central office location based on St Kilda Rd, with direct access to the picturesque Fawkner Park
• Work closely within a high-performing and supportive team in a collaborative and fun environment
• Engage in continuous learning and development programs to enhance your skills and foster personal and professional growth
• Experience working for an international company with 7 iconic Australian brands
• Coffee lover? Indulge in daily subsidized coffee and food options at our onsite café

This is an exciting opportunity to take the next step in your career. If this sounds like the perfect role for you then apply now!